Last week I had the pleasure to speak briefly at the ARF AM5
(Advertising Research Federation on Audience Measurement 5.0)
to paint the picture of just how big Social Media has become.
It was an absolute honor to introduce Annie Pettit, the Chief Research Officer of Conversition, a marketing research firm that listens to consumers by applying scientific research principles to the collection and analysis of online social data.
(Advertising Research Federation on Audience Measurement 5.0)
to paint the picture of just how big Social Media has become.
It was an absolute honor to introduce Annie Pettit, the Chief Research Officer of Conversition, a marketing research firm that listens to consumers by applying scientific research principles to the collection and analysis of online social data.
Annie is the mastermind behind a new online monitoring tool that is sure to be a great success. My many kudos to her hard work, intelligence, and incredible thinking!
Here is a snippet of the intro -- I'm working to get her speech up
so you can view Annie's awesomeness :)
Stay tuned!
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